The Sales Hunter – Great Article “It’s only Cold Calling if you Think it’s Cold Calling”

The Sales Hunter - Johnny Business

Picture Credit:


Mark Hunter has a great article today about Cold Calling.

Here is the skinny:

  • Don’t make “random” phone calls – Have a plan, have a reason to be calling.
  • Have some unique benefits that you can talk about – If you don’t impact the prospect they aren’t going to listen to you for very long.